The first thing people want to know when they hit on a winning campaign is ‘what’s next?’. Lets cut to the chase and talk about some ways you can scale. Ask for a payout bump This has got to be the easiest, and kind of surprisingly overlooked, ways to scale a campaign. Any payout increase [...]
Are You Up For The 30 Day Campaign Challenge?
At the workshop I did at ASW my friend Adam made a really great statement; he said that the majority of ‘problems’ with not making progress/money in IM have a very simple solution – build more campaigns. This reminds me of a really well known blackhat seo guy I used to be friends with and [...]
So you want to run credit reports on PPV?
Credit reports are certainly alluring offers, with their usually high payouts and broad appeal, but this is one niche that a lot of people have trouble converting on PPV though. So what does it take to get credit reports to work on PPV? The answer (at least in my experience) is to really learn about [...]
The Best Tracking Solution for PPV
CPV Lab is a new tracking tool. Simply put, it’s the most functionally advanced tracker I have ever used. With CPV Lab you can track and optimize campaigns in ways that I have never really even done before. I have been using it for a week or so now, and while I haven’t used everything [...]
150% ROI PPV Campaign
This is a guest post by Brian “browie”. He is a member of PPV Playbook forums and has a blog at Browie.com This PPV trick and/or tip isn’t going to change your life but it sure could make that “loser campaign” into a relative golden nugget. I just started PPV marketing at the end of [...]
Case Study – Prepop and PPV
I hate zip/email submits…there I said it. I know some people who have done really well with them but I hardly ever run them, there are just better campaigns to focus on. I do have one exception to this rule though and that is when you can pre-pop an email submit. Pre populating an offer [...]
A Failed PPV Campaign
Yes I have them…lot’s of them. Anyone who sounds like they are throwing up winning campaign after winning campaign is full of it. The offer I ran was a popular IQ quiz offer. Those are hot right? People are killing it right? I started off direct linking and came up with a few angles to [...]
PPV Campaign Case Study Local Affiliate Marketing
After my last post on the idea of using PPV for local affiliate marketing, I got some emails saying how it sounded like a good idea but wouldn’t work. I am not intending this as an ‘I told you so’ post but I did want to share some success I have had using PPV with [...]
PPV Campaign Frequency Caps
One of the things I get asked about a lot is setting frequency caps in PPV campaigns. This is one thing that’s kind of specific to PPV and different from PPC campaigns. Frequency caps mean that you control how often your ad is shown to the same user. Depending on what network you are running [...]
PPV Landing Page Secrets
Ok no secrets really but now that I have your attention… I get a lot of questions about landing pages for PPV/CPV traffic. I hate telling people ‘just test’ but sometimes that’s the best approach. There are various types of pages that can work but the main idea is you want to keep things simple [...]







