Aff Playbook.com

This is a guest post from forum member, and very funny fellow CTRtard. If you don’t read his blog, you should start immediately.  Aside from the headline, your landing page’s call to action (CTA) is one of the most important elements you should be testing.  Often times, the CTA is made in the form of [...]

In the previous post I asked everyone to vote which call to action generated the highest CTR. Here are the results from the poll… Turns out most people got this one wrong! Here are the actual results: 1. Click here to get your free report – 1.4% 2. See your credit report here – 2.7% [...]

Geo targeting is pretty simple but used correctly can increase your CTR pretty dramatically. In this post I’m going to show you how to implement geo targeting step by step and talk about some practical applicatons. Step 1 – Get the script A simple script to set up and use is http://www.maxmind.com/app/javascript_city Step 2 – [...]

My friend Corey Bornmann from Affportal uses the phrase ‘trick to click’ to describe landing pages that look like this: You might have seen variations on this type of landing page or banner and that’s because it can work great! Who can resist clicking that ‘play’ button? The basic idea is to take a screen-shot [...]